PSC-PR “PRESENTATION POWER”

CUSTOMIZED PRESENTATION AND MEDIA INTERVIEW COACHING

 

CLIENT ROSTER

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In my role as President, GuinnessUSA, I worked with Patti Costantino for three years. Our most extensive collaboration occurred during the planning and execution of the annual, 60-day PR campaign that led up to St. Patrick’s Day, the most critical sales season for Guinness.

Such a multi-pronged, multi-targeted effort compressed into a very narrow time frame is extraordinarily complex in both its planning and its execution, especially considering the number of out-sized egos involved.

Fortunately for me, Patti executed this campaign flawlessly and each year was able to incorporate fresh enhancements that improved its reach and effectiveness. Once briefed on the strategic goals, market priorities, available resources and constraints, Patti directed Brewmaster PR campaign with little need for any further direct supervision. She simply made it all happen.

Patti has terrific interpersonal skills which are essential to (and account for) her remarkable effectiveness. People love to collaborate with her, even those with over-sized or fragile egos.

For me, Patti is a top-notch PR professional and an absolute delight to work with.
— Dave Eickholt, President, Guinness USA